From: BOB FEINBERG (73404.2032@compuserve.com)
Date: Thu Jun 30 1994 - 11:16:50 EST
Thank you for all your comments about Becton Dickinsons' sales strategies. Becton Dickinson is in the "business" of selling flow cytometry instrumentation. Attractors is a new exciting software product that BDIS developed at substantial cost and development time. Why should the products that we develop offer any advantage to our competitors? BDIS has shown and provided tremendous support to the research industry over the years, and has been more than happy to share information with our loyal customers and potential customers. Software such as Attractors is the engine that drives our hardware. Would you purchase a Chevrolet and replace the engine with a BMW's? If you want the performance of the BMW, you buy a BMW! For those who have chosen to purchase our competitors products and now want what BD has to offer, I'm sure your local instrument specialist would be more than happy to discuss a trade-up program with you. Robert Feinberg Instrument Sales Manager Central Region Becton Dickinson Immunocytometry Systems
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